Free Marketing Calculators

Marketing Tools for Analyzing & Understanding Your Results

Click-Through Rate (CTR)

. Calculate the percentage of users who clicked on your link, ad, or CTA after seeing it.
Calculate CTR

Cost Per Click (CPC)

. Calculate how much you pay for each click on your ad.
Calculate CPC

Cost Per Acquisition (CPA)

. Calculate how much you pay to acquire one new customer.
Calculate CPA

Return on Ad Spend (ROAS)

. Calculate how much you make for every dollar you put into advertising.
Calculate ROAS

Customer Lifetime Value (CLV)

. Calculate the total revenue generated by a customer over their relationship with your business.
Calculate CLV

Cost Per Mille (CPM)

. Calculate how much you pay for every 1,000 times your ad is shown.
Calculate CPM

Conversion Rate

. Calculate the percentage of visitors who completed your desired action.
Calculate CR